I think of Pilot’s “Custom” series as containing the brand’s signature pens - effectively their standard lineup. While there are regular models that don’t bear the “Custom” designation (i.e. E95s, Capless Vanishing Point and Decimo), the Custom pens present a broad example of what the company can do, and it’s long past time I photographed them alongside each other. In both the T.G.S. Shop and my own personal collection, Pilot outnumbers any other mainstream brand due to their solid build quality and exceptional nibs, which in my experience rarely need tuning or modification out of the box. I will give a brief overview of each pen, and highlight a few key aspects of each one. Where applicable I have linked to a more in-depth T.G.S. review of each pen, and of course I’ll share my favorites at the end!
I haven’t done this exercise before: All of the Pilot Custom pens side-by-side. From top: Pilot Custom Urushi, Pilot Custom 823, Pilot Custom 743, Pilot Custom 912 x 2 (PO and WA nibs), Pilot Custom 74 Lavender Fog, Pilot Custom 74 Merlot.
Pilot Custom 74
The entry point to Pilot's Custom line, the Custom 74 features a classic streamlined torpedo shape and Pilot's No. 5 14kt nib. The pen ships with the CON-70 pump converter (Pilot's largest) so you can write with bottled ink out of the box. At $216, I still consider the Custom 74 one of the best value propositions on the Japanese pen market, notwithstanding the recent price increases. Going forward, it will be uncommon to find gold-nib pens at the sub-$300 price point, and the Custom 74 remains priced below many "boutique" brands that feature standard JoWo or Bock steel options. (Priced at $216 standard, $240 for the Lavender Fog Special Edition - TGS Shop)
Pilot’s No. 5 Nib (Custom 74 and Custom Heritage 92, left) next to the Pilot No. 10 Nib (Custom 912).
Pilot Custom 912
For a long time, the Custom 912 remained largely unavailable to the U.S. market and had to be purchased directly from Japan. Featuring a No. 10 14kt nib, which is slightly larger than the No. 5 on the Custom 74 and Custom Heritage 92, the Custom 912 features a flat top design and a sword-style clip. Still relatively accessible price-wise, the Custom 912 opens the door to Pilot's specialty nib line, including the PO (Posting), WA (Waverly), and FA (Falcon) nibs, as well as the "Soft" series. (Priced at $296 for Standard - TGS Shop)
The crystal clear Custom Heritage 92.
Pilot Custom Heritage 92
The lone piston filler on this list, the Pilot Custom Heritage 92 features a flat-top design and clip similar to the Custom 912 but has the same smaller No. 5 nib as the Custom 74. Sometimes overlooked due to the fact that color options are limited, the Custom Heritage 92 is a spectacular pen that I regret having sold off from my personal collection back when the transparent orange demonstrator was still available. (I wanted a broader nib and wrongly assumed I would be able to get another one.) The piston mechanism is exceptionally smooth and the polishing work on the transparent resin top notch. If you're looking for a demonstrator that will showcase your ink collection this one should be on your list. (Priced at $264 standard - TGS Shop)
The Pilot Custom 743 (left in the North American Exclusive Verdigris Green) next to the Pilot Custom 823. These two pens are mostly the same with the exception of the vacuum filling system on the 823.
Pilot Custom 743
The Custom 743 features an even larger No. 15 nib (also 14kt), and the same longer streamlined body style as the more-expensive Custom 823, though with a CON-70 converter instead of the vacuum-filling mechanism. Like the Custom Heritage 912, Pilot makes the Custom 743 available with their range of specialty nibs, though the pen only comes with gold trim so those who prefer chrome or Rhodium are stuck with the 912. (Priced at $392 - TGS Shop)
Shown here in a Nagasawa 5-Pen Kip Leather Zippered case from left, the Custom 823, Custom Urushi, Custom 743, Custom 74, and Custom 912.
Pilot Custom 823
It's truly a toss-up as to whether the Custom 823 or the Custom 74 is the more popular pen, but we sell a lot of Custom 823 fountain pens simply because many people - especially those who write a lot and don't want to refill frequently - absolutely love the high-capacity vacuum-filling system. You can watch a demonstration of how it works here. The Custom 823 comes in three different transparent demonstrator finishes (Clear, Smoke, and Amber), with a 14kt No. 15 nib. Gold trim only - sorry Rhodium fans! (Priced at $416 - TGS Shop)
The larger nibs from the Custom Series, from left: No. 15 FA (Custom 745); No. 15 Medium (Custom 823), and No. 30 Medium (Custom Urushi).
Pilot Custom 845
Here is where things start getting really "Fancy" (capital “F”). The Custom 845 represents an entry point into the Pilot Urushi line, with Black, Vermillion, and Prussian Blue lacquer finishes. While the nib is the same No. 15 size as the Custom 823 and Custom 743, it's 18kt instead of 14kt, and features a two-toned gold/rhodium finish. Currently the Custom 845 is the only Pilot Custom Series pen not represented in my own collection, as I'm holding out for a Prussian Blue in the nib size that I want. (Priced at $1000 - Vanness Pens)
Many thanks to Lisa Vanness for the photograph of the coveted Pilot Prussian Blue Custom Urushi, shown here compared against the Custom 823 for scale.
Pilot Custom Urushi
By far the most expensive pen in my own personal collection, the Custom Urushi is relatively massive but the No. 30 nib is sublime with a softness/springiness akin to the Pelikan M1000 - in my opinion, better. The key consideration here for those considering a Custom Urushi is size - both of the pen itself and the price tag. Larger gold nibs like these are always expensive, and when you combine gold with Urushi lacquerwork, it's simply going to be a higher-priced item. That said, a Custom 845 or Custom Urushi is often the capstone of many users' collections. (Priced at $1700 - Vanness Pens)
From left: Custom 912, Custom 74, and Custom 823.
Ranking My Three Personal Favorites Here
We can end this little overview with a personal reflection. I'm going to confess that I'm personally very biased towards Pilot because I love their nibs - their medium nibs especially. They write how I like a gold medium nib to write, with the perfect amount of ink flow. A Pilot mediums remains my default when the coveted fine-medium is unavailable. As mentioned above, Pilot is the most-represented mainstream pen brand in my personal collection, and these "top three" appear more than once with me owning multiple colors and nib sizes. That said, the ranking below is driven purely by personal preference, not which pens from the Custom series I feel are objectively better:
Pilot Custom 74. Because of the excellent size for everyday carry, and overall value. I think of the Custom 74 as a workhorse in the same way I think of the Lamy 2000.
Pilot Custom 912. Waverly Nib. All I need to say. Look for a review of this pen/nib combination coming soon.
Pilot Custom 823. I own two: A medium Amber that I had ground to a Kodachi and a fine Smoke. When I want to travel with a few pens that won't need refilling, these are top options since they're effectively ink tanks with a shutoff valve that makes them great for air travel.
On my list: I will eventually add a Custom Heritage 92 and Pilot Custom 845, because I want to round out the collection and a Prussian Blue Urushi pen calls to me.
Bonus feature: We toured Pilot North American HQ in a recent episode of the On The Paper Trail Podcast!
The Pilot Kakuno is a $15-20 pen that has exploded in popularity, as evidenced by the size of our recent Kakuno Madoromi restock.
A Note on Pricing
I fully understand that whether pricing on these pens is "accessible" is relative. This article addresses a specific line of gold-nib fountain pens which, regardless of what they cost 10 years ago, are expensive luxury purchases that going forward will likely be even more expensive due to rising material costs, tariffs, geopolitical considerations and myriad other factors that are well beyond the scope of this article. The purpose here is not to debate how much things "should" cost, but rather to provide an overview of a popular line of pens that I personally enjoy and believe remain mostly competitively priced in today's current market environment, especially where companies already have pushed some steel nib pens north of $250. For the record, Pilot makes excellent pens at all price points, with the Pilot Kakuno (from $15), Pilot Explorer ($26), and Pilot Prera ($67.50) all warranting serious consideration as both pens for beginners as well as everyday workhorse writers for experienced users.
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